At the latest Google I/O developers conference, the tech giant introduced an unexpected innovation in online shopping: an AI-powered virtual try-on tool. This new feature lets users upload a photo of themselves and see how clothing items would appear on their body. By merging the image of the user with that of the garment, Google’s custom-built image generation model creates a realistic simulation of the outfit on the individual.
While the concept seems simple, the underlying AI technology is advanced. In a live demonstration, the tool appeared to function seamlessly. The feature is now available in the United States and is part of Google’s broader efforts to enhance the online shopping experience through AI integration. It’s particularly useful for people who often struggle to visualize how clothing will look on their body compared to how it appears on models.
However, the rollout of this tool raised valid questions about user privacy. AI systems that involve personal images often come with concerns over data usage. Addressing these worries, a Google representative clarified that uploaded photos are used exclusively for the try-on experience. The images are not stored for AI training, are not shared with other services or third parties, and users can delete or update their photos at any time.
This level of privacy protection is notable in an industry where user data is typically leveraged to improve algorithms.
This article has been indexed from CySecurity News – Latest Information Security and Hacking Incidents
Read the original article: