NSSF Sued for Secretly Using Gun Owners’ Data in Political Ads

 

The National Shooting Sports Foundation (NSSF) is facing a class-action lawsuit alleging it secretly built a database with personal information from millions of gun owners and used it for political advertising without consent.

The lawsuit, filed by two gun owners—Daniel Cocanour of Oklahoma and Dale Rimkus of Illinois—claims the NSSF obtained data from warranty cards filled out by customers for firearm rebates or repairs, which included sensitive details like contact information, age, income, vehicle ownership, and reasons for gun ownership. These individuals never consented to their data being shared or used for political purposes, according to the suit.

The NSSF, based in Shelton, Connecticut, began compiling the database in 1999 following the Columbine High School shooting, aiming to protect the firearms industry’s image and legal standing. By May 2001, the database held 3.4 million records, growing to 5.5 million by 2002 under the name “Data Hunter,” with contributions from major manufacturers like Glock, Smith & Wesson, Marlin Firearms, and Savage Arms. The plaintiffs allege “unjust enrichment,” arguing the NSSF profited from using this data without compensating gun owners.
This article has been indexed from CySecurity News – Latest Information Security and Hacking Incidents

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