Using AI to stop tech support scams in Chrome

Tech support scams are an increasingly prevalent form of cybercrime, characterized by deceptive tactics aimed at extorting money or gaining unauthorized access to sensitive data. In a tech support scam, the goal of the scammer is to trick you into believing your computer has a serious problem, such as a virus or malware infection, and then convince you to pay for unnecessary services, software, or grant them remote access to your device. Tech support scams on the web often employ alarming pop-up warnings mimicking legitimate security alerts. We’ve also observed them to use full-screen takeovers and disable keyboard and mouse input to create a sense of crisis.

Chrome has always worked with Google Safe Browsing to help keep you safe online. Now, with this week’s launch of Chrome 137, Chrome will offer an additional layer of protection using the on-device Gemini Nano large language model (LLM). This new feature will leverage the LLM to generate signals that will be used by Safe Browsing in order to deliver higher confidence verdicts about potentially dangerous sites like tech support scams.

Initial research using LLMs has shown that they are relatively effective at understanding and classifying the varied, complex nature of websites. As such, we believe we can leverage LLMs to help detect scams at scale and adapt to new tactics more quickly. But why on-device? Leveraging LLMs on-device allows us to see threats when users see them. We’ve found that the average malicious site exists for less than 10 minutes, so on-device protection allows us to detect and block attacks that haven’t been crawled before. The on-device approach also empowers us to see threats the way users see them. Sites can render themselves differently for different users, often for legitimate purposes (e.g. to account for device differences, offer personalization, provide time-sensitive content), but sometimes for illegitimate purposes (e.g. to evade security crawlers) – as such, having visibility into how sites are presenting themselves to real users enhances our ability to assess the web.

How it works

At a high level, here’s how this new layer of protection works.

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