Deeplinks
Elon Musk’s purchase of Twitter highlights the risks to human rights and personal safety when any single person has complete control over policies affecting almost 400 million users. And in this case, that person has repeatedly demonstrated that they do not understand the realities of platform policy at scale.
The core reality is this: Twitter and other social networks play an increasingly important role in social and political discourse, and have an increasingly important corollary responsibility to ensure that their decision-making is both transparent and accountable. If he wants to help Twitter meet that responsibility, Musk should keep the following in mind:
Free Speech Is Not A Slogan
Musk has been particularly critical of Twitter’s content moderation policies. He’s correct that there are problems with content moderation at scale. These problems aren’t just specific to Twitter, though Twitter has some particular challenges. It has long struggled to deal with bots and troubling tweets by major figures that can easily go viral in just a few minutes, allowing mis- or disinformation to rapidly spread. At the same time, like other platforms, Twitter’s community standards restrict legally protected speech in a way that disproportionately affects frequently silenced speakers. And also like other platforms, Twitter routinely removes content that does not violate its standards, including sexual expression, counterspeech, and certain political speech.
Better content moderation is sorely needed: less automation, more expert input into policies, and more transparency and accountability overall. Unfortunately, current popular discourse surrounding content moderation is frustratingly binary, with commentators either calling for more moderation (or regulation) or, as in Musk’s case, far less.
To that end, EFF collaborated with organizations from around the world to create the Santa Clara Principles, which lay out a framework for how companies should operate wit
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