Unveiling Data Brokers
Data brokers are entities that gather personal information from various sources, then process and organize it to later license to other organizations or individuals for marketing, risk mitigation, identity verification, and other purposes.
The information data brokers collect encompasses various areas of a user’s life. According to Onerep, it ranges from demographics (birth date, ethnicity, gender, income, net worth, political and religious affiliations, etc) to consumer behavior (app activity, shopping history, location data, interests based on online activities, etc).
This article has been indexed from DZone Security Zone