Most marketers support federal consumer privacy protections

This article has been indexed from Help Net Security

Kubient conducted a survey of marketing and advertising professionals to provide a snapshot of industry perspectives on increasing privacy regulations, including the postponement and eventual elimination of cookies and how it affects the larger marketing and advertising ecosystem. Consumer privacy protections: Top 3 insights With 1,000 marketing and advertising professionals surveyed, the results revealed: 1. Two-thirds of marketers surveyed support federal consumer regulations such as the California Consumer Protection Act and the Colorado Consumer Protection … More

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