Read the original article: Create a safe haven for your customers to build loyalty
“The customer comes first” started out as the secret to success in business. Now it’s the secret to 21st century cybersecurity and fraud prevention, too. The phrase always seemed more like an empty platitude, but a growing number of banks and other financial institutions now understand that optimizing convenient consumer experience with risk and safety across all their channels is a strategic differentiator. Dealing with fraudulent transactions Financial institutions have been on the lookout for … More
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Read the original article: Create a safe haven for your customers to build loyalty