Chat and Encrypted Messaging Apps Are the New Battlefields in the Propaganda War

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Editor’s Note: Just as the military conflict in Ukraine rages, so too does the propaganda war. Russia has long been a master of wartime (and peacetime) propaganda, and Ukraine has surprised many observers by adeptly telling its story and winning the hearts of much of the world. Inga Kristina Trauthig of the University of Texas at Austin shows how both sides are using chat and encrypted messaging apps as part of the propaganda struggle and explains why this may be the new normal for future conflicts.

Daniel Byman

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The war on Ukraine has intensified the importance of chat and encrypted messaging apps (EMAs). Ukrainian users rely on these apps for up-to-date information and advice on personal safety and public health, but they are also central to the propaganda war and are being manipulated by both sides. EMAs are used widely in Ukraine: Viber appears to be the most popular chat or encrypted messaging app, with Telegram second and Facebook Messenger third (with penetration rates of 98 percent, 86 percent and 76 percent, respectively). These apps are especially

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